Tuesday, October 22, 2013

Philips Click & Style Campaign

On August 16th, Philips unveiled it's latest campaign to promote it's three-in-one rasor, an interactive campaign by Ogilvy.

The campaign is available on youtube and goes between six different characters in order to create the story of what happened the night before.  There are 625 possible story combinations.
Philips is set to promote its three-in-one electric grooming tool Click & Style in a European campaign created by Ogilvy.

The fully digital campaign – developed by Ogilvy Duesseldorf – is
available on YouTube, with users able to go between six different
characters in order to create the story of what happened the previous
night, with 625 possible story combinations.



Read more at http://www.thedrum.com/news/2013/08/16/philips-click-style-interactive-campaign-unveiled-ogilvy#4zrUrwlfUUCLE37t.99

Philips is set to promote its three-in-one electric grooming tool Click & Style in a European campaign created by Ogilvy.

The fully digital campaign – developed by Ogilvy Duesseldorf – is
available on YouTube, with users able to go between six different
characters in order to create the story of what happened the previous
night, with 625 possible story combinations.



Read more at http://www.thedrum.com/news/2013/08/16/philips-click-style-interactive-campaign-unveiled-ogilvy#4zrUrwlfUUCLE37t.99
Philips is set to promote its three-in-one electric grooming tool Click & Style in a European campaign created by Ogilvy.

The fully digital campaign – developed by Ogilvy Duesseldorf – is
available on YouTube, with users able to go between six different
characters in order to create the story of what happened the previous
night, with 625 possible story combinations.



Read more at http://www.thedrum.com/news/2013/08/16/philips-click-style-interactive-campaign-unveiled-ogilvy#4zrUrwlfUUCLE37t.99